Case Study - Computer Facility Consultants
An online retailer of computer data center equipment and provider of data center setup consulting services.

Objective:
To increase traffic and customer inquiries for both the retail and consulting side of the operation.

Prior to our involvement, the website’s complex database was not recognized by any search engines. The website received almost no traffic and showed up under no related search engine listings.

Solutions:

• Created search-engine friendly meta tags and content for each page on the website.

• Adjusted links and navigation to make them more robot-accessible.

• Created multiple HTML pages that linked to and from the database, which allowed the search engines to index the database pages.

• Built hundreds of links from related and high-ranking websites.

Results:

CFC experienced almost immediate increases in all categories. Once the navigation was correctly set and HTML pages were included, the website gained top ten placement under all major keywords in every search engine. During a seven month optimization campaign, the website saw an increase in traffic each month

Future Projects:

• Web site re-design
• Pay Per Click
• Content development
• Warehousing & shipping
• Shopping carts
• Link building